
Barona Outsourcing
outsourcing
Outsourcing helps you focus on what you do best. We offer productivity, efficiency, transparency, improved customer experience, and flexibility in changing situations.
We help you focus your time and resources
Many functions are essential, but they don’t always need to be handled in-house. When routine work piles up, there’s less room for development, and you can lose clarity.
Sometimes it’s worth stopping to ask: what should we really be doing ourselves?
Outsourcing isn’t a shortcut. It’s a strategic choice. Whether it’s partial, full, or a long-term partnership, we’ll help you decide and deliver the right solution.

Our Philosophy
We simplify the complex
Barona Outsourcing is the solution for when you want to focus on your core strengths
For us, outsourcing isn’t just a staffing arrangement. It’s a way to make work more efficient, measurable, and customer-focused.
For over twenty years, we’ve built solutions where the right people, processes, and technology work together. Our job is to ensure your operations run smoothly, especially when demands grow, change is constant, or direction needs adjusting.
Situations where we support our clients
Can you recognize some of these challenges? In these moments, outsourcing brings clarity, flow, and impact.
When time is never enough
- Internal teams are tied to routines, leaving no room for development
- Daily operations feel like constant firefighting
- You want to focus on your core business, but everything else gets in the way
When scaling becomes a struggle
- Workload changes, but resources can’t flex
- Hiring and onboarding new employees is too demanding
- Growth slows down due to a lack of resources or talent
When customer experience suffers
- Service quality fluctuates due to lack of oversight or time for improvement
- Quality is good, but not consistent
- Feedback points to problems in availability, response times, or interaction quality
When costs get out of control
- Fixed costs keep rising, but results don’t
- There’s no systematic way to track or optimize performance
- You’re looking for more innovative ways to work, without compromising on quality
Solutions for different functions and needs
We have years of experience delivering even the most complex outsourcing projects – from overflow and partial solutions to long-term strategic partnerships.
Explore our areas of expertise below:
Our outsourcing customres
10 mil.
customer contacts per year
Our service center teams handle over 10 million customer and user contacts annually – ensuring quality, speed, and experience across all channels.
20 YEARS
of outsourcing experience
We’ve built outsourcing solutions for over two decades – across industries and operating models.
2000+
professionals hired annually
In logistics and warehousing alone, we employ over 2,000 professionals every year.
BUSINESS TRANSFERS (TUPE)
We have managed numerous personnel transfers as part of outsourcing projects.
Considering outsourcing? Keep these in mind

Companies often think that outsourcing is the answer to all challenges, but without a clear goal, working with a partner can be ineffective.
Janne Heikkilä
Business Director, Barona
Clarify your goals
Outsourcing works best when your business objectives are well defined. Clear targets help measure success, and ensure you’re outsourcing the right things.
Evaluate your processes
Before outsourcing, assess your current processes. Identify areas where outsourcing could increase efficiency and improve results.
Do the math
You can’t plan or achieve savings if you don’t understand the starting point. Accurate calculations are essential.
Choose your partner carefully
Outsourcing partnerships are complex. Consider all aspects – not just price. Don’t rush the decision.
Get in touch
Whether it’s a small question, a large challenge, or just a thought that something could be done differently, we’re here to help. Leave us a message and we’ll get back to you shortly.
FAQ – Frequently Asked Questions About Outsourcing
Ulkoistamalla annat vastuun Baronan osaaville ammattilaisille tuottaa, kehittää ja johtaa liiketoimintasi tiettyä osa-aluetta, joko osittain tai kokonaan. Sinä ja organisaatiosi siirrätte fokuksen päivittäistoiminnan johtamisesta kumppanin johtamiseen.
Outsourcing means transferring certain business functions, processes, or tasks to an external service provider. This can include, for example, sales, IT services, customer service, logistics, marketing, or financial administration. The goals are often to reduce costs, free up internal resources for core business, and benefit from the partner’s specialized expertise.
You can outsource a function to Barona either partially or entirely. Partial outsourcing might involve first-level IT support, shelf stocking, or order picking in retail, or overflow handling in customer service, while the rest of the operations remain in-house. Full outsourcing of a function often evolves into a deep, long-term strategic partnership over time.
That depends on what is outsourced and how. In retail and internal logistics, the work is typically performed on-site at the client’s premises using their tools and systems. Customer service, sales, and IT support are usually delivered from Barona’s service centers using our own systems and tools.
Barona is responsible for the day-to-day management, resourcing, quality, performance, and development of the outsourced function. The client is responsible for managing the partnership and setting the overall goals.
Our pricing model is tailored flexibly to fit each client’s business. It is always transparent and free of hidden costs. Common pricing models include hourly, performance-based, ticket- or contact-based, fixed monthly fees, or cost per order. Commission-based or success-based models can also be included.
The client sets the goals. We define the right metrics and reporting to track performance. Service production is monitored transparently and in real time – and the data is fully accessible to our clients. For us, data guides daily operations and long-term performance tracking. Results are reviewed together in agreed-upon forums – both operationally and at the partnership level.
Insights and perspectives on working life
part of barona
Expertise for different needs – together with Barona
Barona’s specialist companies bring deep expertise across industries and needs. They are united by shared values and a common mission: building the future of work.