Recruitment
We make every hire count – across Finland and the Nordics
When the goal is to hire with confidence, save time, and reduce the risk of a wrong hire, we find the right people for you, every time.
A recruitment service that adapts to your situation
Every recruitment is different. Sometimes you need a specialist; sometimes you need to grow your team quickly. We manage the whole process in a way that suits your circumstances – through advertised search, passive search, Executive Search & Headhunting, or a combination of all three.
We work with organisations of all sizes: we can handle the entire recruitment from start to finish, or step in at exactly the point where you need the most support.
When can we help?
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Even a single hire takes time, care, and the right approach. We have the experience to get it right. We handle hundreds of recruitment assignments every year.
When the profile is challenging or the market is competitive
When the role is critical to the business
When you want support in finding the right person from the very start
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When hiring needs are regular but resources are limited, we bring structure and predictability to the process. We work at your pace and scale up or down as needed.
When your organisation has regular openings across different roles
When your own team needs support at peak times
When you want a single, trusted partner who knows your needs
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Need to hire many people quickly without compromising on quality? We build the team, design the process, and see it through to completion.
When you need to set up a new unit or expand rapidly
When multiple roles or multiple locations are involved
When you need certainty on timelines and quality
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Recruitment isn’t everyone’s core business – and it doesn’t need to be. We bring a clear approach, expertise, and a human touch from day one. We also support decision-making and role definition.
When there’s no prior experience or the role is new
When there’s no existing process or framework
When you need a partner who brings perspective and makes day-to-day hiring easier
Your recruitment partner across Finland and the Nordics
Recruitment can be time-consuming and demanding – especially when it falls outside your core operations or when needs arise unexpectedly. Our job is to make it as straightforward as possible for you.
We operate locally across Finland and in the other Nordic countries. Our extensive network and regional knowledge mean we find the right people for the right environment.
You will always be assigned a dedicated contact who specialises in recruitment for your specific industry – regardless of how many people you need to hire, or where.
+ 310 000
applications received annually
Our candidate network is one of the largest and most active in Finland. In 2024, we received nearly 312,000 applications.
18 734
interviews conducted annually
We have a thorough understanding of the talent market and the people behind it. We find the right candidates even in the most demanding situations.
9,2/10
interview experience rating
A well-handled interview is one of the most effective ways to strengthen your employer brand. Candidates who applied for jobs through Barona rated their interview experience 9.2/10 and the interviewer 9.5/10 (scale 0–10).
As our client numbers grew, we needed to find new staff as quickly as possible. With Barona, we first carefully reviewed Finnair’s needs and agreed on a common approach. The people from Barona kept us well informed throughout the recruitment process; every day, we reviewed the progress of the recruitment, the number of candidates, and the profiles together. Of course, the tight schedule created pressure, but everyone did their best to work together successfully and achieve our objectives.
I can definitely recommend Barona, as they manage recruitment smoothly even under tight deadlines.
Christina Alden
Customer Service Team Supervisor, Finnair
Barona manages our recruitment process from start to finish. We work closely with them and hold weekly meetings, viewing them more as colleagues than as partners. Barona has a team of skilled recruitment professionals, and together we tackle various challenges. This year, we have received over 4,000 job applications, and Barona handles all of these applicants.
Barona has real recruitment professionals with whom we solve challenges together.
Emmi Pekonmaa
HR Business Partner, Burger King
Industry expertise across every sector
When you work with us, you always work with a specialist in your own industry. Explore our areas of expertise.
What does a successful recruitment look like?
The right people, in the right roles, regardless of industry or position. For us, this is everyday work.
Our sector-specific teams understand the role, the candidate profile, and the realities of the market. This translates into better matches and a more effective process.
We take responsibility for the full recruitment process, or just the stages where an extra pair of hands adds the most value. That leaves you free to focus on everything else on your plate.
We understand both the requirements of the role and the dynamics of your team. That’s why we present candidates who genuinely fit – in terms of both skills and attitude.
We take care of clear communication and a positive candidate experience throughout. That shows in your employer brand and makes future hiring easier too.
We use advanced data analytics and a new AI-powered job platform that matches candidates and vacancies with greater precision. This means we find the right people faster and more reliably.
We operate nationally and understand local labour markets – both in theory and in practice. Our strong local knowledge means we can find candidates even in the most challenging locations.
What our clients say about working with us
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Finnair
As our client numbers grew, we needed to find new staff as quickly as possible. With Barona, we first carefully reviewed Finnair’s needs and agreed on a common approach. The people from Barona kept us well informed throughout the recruitment process; every day, we reviewed the progress of the recruitment, the number of candidates, and the profiles together. Of course, the tight schedule created pressure, but everyone did their best to work together successfully and achieve our objectives.
I can definitely recommend Barona, as they manage recruitment smoothly even under tight deadlines.
Christina Alden
Customer Service Team Supervisor, Finnair
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Lidl
They reached, contacted, and interviewed a large number of applicants. They created an employee experience that is really important to us, because our partners represent us. It saved us a lot of time and resources. Everything was done without compromising on quality. We are very satisfied with the outcome.
Everything was done without compromising on quality. We are very satisfied with the outcome.
Mari Hekkala
Head of Human Resources, Lidl Finland
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Fennia
Using Barona’s recruitment services has given me valuable support in managing recruitment processes. I can warmly recommend making use of them.
Using Barona's recruitment services has given me valuable support in managing recruitment processes. I can warmly recommend making use of them.
Tuulikki Saari
Unit Service Manager, Fennia
Add-on services for greater precision and confidence
Sometimes the right person is easy to find. Sometimes finding them takes a little more. Our add-on services bring added precision, confidence, and impact to your recruitment.
Recruitment Marketing & Employer Branding
We help you stand out and reach candidates who are genuinely the right fit for you.
Aptitude Assessment & Ability Testing
We deepen your understanding of a candidate’s thinking style, motivation, and potential — so you can make the right choice with greater confidence.
Get in touch and start your recruitment
Interested in getting started, or would you like more information? Fill in the form or contact us directly.
Henri Pynnönen
Barona Vice President, Sales Customer Sectors & Solutions henri.pynnonen@barona.fi +358 40 541 9909
Jarkko Rinne
Barona COO, Construction & Country Manager, Norway jarkko.rinne@barona.fi +358 43 824 4455
Frequently asked questions about recruitment
Advertised search reaches active candidates; executive search identifies people directly; and passive search is conducted without public visibility. We recommend the approach that will deliver the best outcome for you.
Yes — and it’s actually the most common way we work. We handle everything from defining the brief to processing applications, conducting interviews, and supporting the final decision. The process stays on track, timelines are met, and you’re free to focus on other priorities. If your need is broader or ongoing, we also offer RPO (Recruitment Process Outsourcing), which integrates recruitment activity seamlessly into your organisation’s day-to-day operations.
Absolutely. We’re happy to manage the full process end-to-end, or to handle just one stage — such as initial screening or interviews. You decide what you need; we take care of the rest.
Pricing is typically based on a start-up fee and a success fee. We set out the cost structure openly and upfront, with no hidden charges. Get in touch and we can talk it through.
Absolutely. We frequently work alongside in-house HR teams, bringing additional capacity, specialist expertise, or scalability during busy periods.
Quickly — sometimes on the same day. The clearer the brief, the faster we can get going.